|SEO is Search Engine Optimization|
Link Popularity --- Its Role and Importance In Getting Top Search Engine Rankings
"Link Popularity" - these words may have caught your attention several times while you have been searching the Internet for tips on optimizing your website for top search engine rankings. Link popularity means popularizing a particular link of a website by increasing the number of websites that link to that site. Nowadays link popularity is being considered to be the most important step of the search engine optimization process. You cannot imagine getting good ranks in the top search engines especially Google without following an effective link popularity plan.
Link Popularity Basics
Google gives a lot of importance to the number of websites that link to a website. In order to get the number of websites that link to a site, just type in a domain name in this manner link:www.your-domain.com in the search box and the number that returns is the number of incoming links to your site. On the basis of the number of incoming links to a website along with various other factors, Google provides points within 1-10 to that website. These points or PageRank in the language of Google is like a measuring tool that helps the Internet surfers to know about the online popularity of that website. The PageRank of a website can be obtained from the PageRank Toolbar of Google which can be easily downloaded from the Google website. (http://toolbar.google.com/)
Link Popularity Methods
Link Popularity can be done through different methods like
1. Reciprocal Link Exchange Program
Reciprocal Link Exchange Program is the most popular and commonly followed method for implementing the link popularity plan of a website and getting the desired results.
Reciprocal Link Exchange Program Steps -
A reciprocal link exchange program deals in exchanging of links with several websites. This program involves several steps that need to be followed which have been described below:
Step 1 -
Link exchange for a website is usually done with websites of the same industry as well as with the websites of other industries. For example, if your website is all about finance, you should be on the lookout for websites that deal in finance along with other websites that are not related to finance. So the first and foremost step is to find prospective link partners/websites that offer reciprocal link exchange programs. You can do this easily by typing in the industry related keywords (e.g. "personal finance", "financial expert") in the Google search box. And you can find out the websites offering link exchange out of the search results thus generated.
Step 2 -
Always try to exchange links with websites having Google PR (PageRank) of 4 or more. Here the PR 4 criteria is applicable for both index page as well as the links page of a website.
Step 3 -
You have to look for the link exchange details of each of the websites. The link exchange details lets you know how the website wants to its link to appear in your links page, where to send your link exchange details, etc. The details generally include the website's link code, email address to send your information. Sometimes you may have to submit your link information through a form provided in the website.
Step 4 -
Now, create an html page containing the list of link partners that you have searched and saved so far. Name this html page as Resources/Partners/Links/Interesting Websites, etc. and provide a link to this links page in the index page of your website. Make sure that your links page is either 1 click or maximum of two clicks away from the index page otherwise prospective link partners may not be interested in reciprocating your link.
Step 5 -
Prepare the link code for your website that you would send or submit through a form to the prospective link partners. A sample link code is given below:
Search Engine Optimization - Offering search engine optimization services.
Always try to include potential keywords for your website in the link text that is the text between the anchor tag () as well as in the description provided against the link text. Always go for text links instead of banner ads because Google gives a lot of importance to the anchor text of the incoming links.
Step 6 -
Target to get maximum of the incoming links towards the home page of your website as it is the most significant page of your website that leads to the other pages of your website. This means you have to request the link partners to link to your index page. Ensure that a good navigation exists within your website so that all the pages are accessible from one particular page of your website. And that all the link texts/anchor texts in your website contain the most important keywords related to your business. This helps in improving the link popularity of your website.
Step 7 -
After preparing the link code for your website, you have to approach the prospective link partners through email requesting them to accept your link exchange offer and place a link to your website in their links page.
Step 8 -
Lastly you have to submit these links pages to the search engines especially Google where your link has been placed by your link partners. (http://www.google.com/addurl.html)
2. Message Board Link Popularity Program -
Link popularity can also be pursued by posting your website link message to the message boards and guest books. In this method you have pay more attention towards the selection of message boards and guest books. Always select message boards and guest books that have a PageRank of 4 or more and have already been indexed by Google. It is also necessary to submit the URLS generated after posting messages to the search engines. For example, say www.online-message-board.com is one of the popular message boards where you want to post your website link. After posting your website link at www.online-message-board.com, the message board will generate a particular URL say www.online-message-board.com/your-website-link.html which contains the particular information about your site. Submit this URL in various search engines so as to boost the link popularity of your site.
3. Other Methods of Increasing Link Popularity -
You can also improve the link popularity of your site by publishing articles or write-ups regarding your company or website in other websites. And make sure you do not forget to include a link to your website in these articles or write-ups. In this way your link becomes visible to the search engine robots. Paid ads also help in your link popularity plan.
In this paper, we have tried to explain the link popularity basics along with various methods for pursuing the link popularity campaigns for your website. Being a vital parameter of your search engine optimization plan, you need to make a link popularity plan and follow it strictly so that your website finds place within the top 10 results of all the important search engines, especially Google.
About The Author
Vudatala Meena is the Co-Founder & Managing Director of Search Engine Optimization Guru Pvt. Ltd. (http://www.searchengine-optimization-guru.com), a premiere Search Engine Optimization and Marketing (SEO/SEM) consultancy firm, catering to clients which range from Fortune 500 to small home business start-ups. Our services include Top 10 SE rankings, Pay Per Click (PPC) targeted traffic campaign, Paid Listing Management, Keyword Advertizing. She can be contacted at firstname.lastname@example.org
- âÎÊµÔé§ - Thailand Web Hosting Business
- SEO Thailand
- Domain Names
- Web Hosting
- Software News
- Website Directory
- ¿ÔÅìÁ focus
- ¿ÔÅìÁ¡Ñ¹ÃÍÂ focus
Were You Bamboozled by Google?
It's still happening. "Florida," "Boston," "Ginger," and "Brandy" are just a few of the many Google updates that have hit within the last few months.
SEO #6: How TO GET Banned by Google!
Yesterday you should have read the fifth course out of 6 courses that will help you get a TOP rank in the search engines and get EXPLOSIVE LASER TARGETED TRAFFIC for Free. Today we move on to course #6 and study how to get banned by google! Please read today's course very carefully and take some time to test what I'm about to tell you on your own webpage.
The Easiest Way to Your Google Sitemap
Google Sitemaps is a new tool for website owners and publishers, released by Google themselves. It allows you to submit a sitemap (a document that contains links to every page of your site) from your own homepage in .
Google Rankings - Achieving a Top 10 Position in Google - Part 1
Achieving a top ranking position in Google is every webmasters dream. Unfortunately very few ever make it high enough for it to make a big difference on their traffic volume.
Building Link Popularity As Easy As 123
The most difficult area of SEO is building link popularity. You may be thinking why? Because there are no easy ways to build link popularity.
Googlebot Wont Go Home
I have 'Googlebot' crawl my site every day like a dispossessed spirit that can't leave.It was not always like this, I would go for a month or more before he came to my site and then would only crawl a few pages and leave again.
Recommended Tools When You Put On The SEO Cap For Your Web Site
The name of the game is search engine optimization and there are 20 winners and a million losers. It is a massive game that is conducted each and every minute by the top search engines.
10 Ways to Make Sure Your SEO Goes Out of Its Way for You
If they want to have success, companies should do everything they can to ensure that their SEO firm doesn't provide lousy service. Here are 10 tips to keep in mind:1.
Adding City Names At The End Of Your Keywords Can Bring You More Profits
In recent times, I have been closely studying keywords that have famous city names at the end of them and what I have discovered is nothing short of amazing. My research started off with pay-per-click ads.
Google, Adsense, SEO, and How It All Works
Google uses an algorithm to determine the search engine results (SERPS). The algorithm is based upon certain factors that include keyword density, Meta Tags, anchor tags, image tags, back links, etc etc etc.
Link Building for Hilltop
Hilltop is one of the major concepts underpinning Google's search algorithm, yet its workings and implications are often misunderstood.After the infamous Florida Update, many webmasters were aghast as their rankings plummeted; and again, when the mysterious "sandbox" was implemented, some webmasters could not get a Web site to rank well, period.
Search Engine Optimization - A Beginners Guide
Getting your site listed in the top search engines, such as Google, Yahoo, or MSN is no small job. There is lots of work that needs to be done to guarantee the highest placement possible, and even more work is needed to keep your ranking for any period of time.
Is Reciprocal Linking Dead?
I just read an article at SitePro News that really rings my bell.It was written by Mike Banks Valentine.
Here Today Gone Tomorrow
Its a matter of here today, gone tomorrow at the moment with Google so don't get complacent if you are on the first few pages of the searches. Its great, you are making money and think now you can relax and forget about it for a while.
3.5 Tips To Help You Avoid Becoming The Next Search Engine Outlaw
Tip 1 - Hide And SeekDo not use hidden text on your website. This means having words and phrases in your pages somewhere that can't be seen to the naked eye.
Site Maps: Let Search Engines Find Your Pages
With 40 million websites in existence, and more than 3 billion web pages indexed by Google at the time of this writing (July 2003), it's no wonder that more and more people are relying on search engines to find their way through the unruly world that the web has become.Nowadays, it is crucial to get your pages indexed by the most important search engines.
Five Tips to Improve Your Chances with Google et al.
"Dear David: I just created a website on baby toy safety. What should I do to make sure gazillions of people find me through the search engines?"I can't promise you gazillions, but there are a few things you should do to make it easy for search engines to find you.
10 Quick Ways To Kick-Start Your Profit Pulling Keywords
First, you must realize that targeting the right keywords or phrases is the 'key' to making any kind of profit from your site. Choosing the 'right' keywords (the exact keyword or phrase surfers type into the search engines to find your site or product) can make or break your online venture.
Submit Your Website to Search Engines
Some search engine submissions are free and some pay for this benefit but before I get into it I would like to place a little word of warning.There will be some places that will offer to submit your website to hundreds or even thousands of search engines for free.
Absolute Top Five Search Engine Marketing Myths Uncovered!
It's no secret that Search Engine marketing can drive significant amounts of very qualified traffic to a web site - as 85% of Internet users utilize search engines to find/research for goods and services. The problem for many companies is the difficulty they face sifting through conflicting information and hyperbole! Here is my top five list of myths that need to be run to ground.
|Home | Site Map | Thai Hosting | Website Directory|
|© 2007 ThaiIRC.in.th|