|SEO is Search Engine Optimization|
How to Make Better Use of Web Site Page Titles and META Data
We got down to the basics with web site page titles and META data as part of a new study on how manufacturers use natural search engine optimization (SEO). Businesses of all types could benefit from the following case studies that show how poor titles and META data can be improved from an SEO perspective.
Case Studies: Ineffective Optimization
We selected 5 of the web sites (among 350 we studied) that scored the worst in terms of search engine optimization. Here's a closer look at what they may be doing wrong on their home pages (company names are removed).
Case Study No. 1
Case Study No. 2
Case Study No. 3
Case Study No. 4
Case Study No. 5
Michael Murray is vice president of Fathom SEO, a Cleveland, Ohio-based search engine optimization firm. He authored the "U.S. Manufacturers Resist Natural Search Engine Optimization (SEO) and Online Sales Leads" study and a white paper, "Search Engine Marketing: Get in the Game." firstname.lastname@example.org
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Straight Talk on Search Engine Optimization
To get your website listed well in the major search engines, you have to perform search engine optimization (SEO). .
The Smart Way To Get Listed On Google!
So you want to get listed on Google? And you want a GOOD listing on Google? "But my website is not popular and is too new to be noticed by Google," you say?Well, I have a solution to your problem.There are couple ways to get listed on Google.
Google Page Rank Is Dead - Or Is It? - Part I
For a long time now, marketing gurus all over the world have been talking about google page ranking. Page ranking is simply Google's way of measuring your pages accordingly.
New Site and Sandbox: How to Get Rid of It
You have put lot of sweat in making your site. Now you want it to engender revenues and only source of traffic is search engines.
Ten Steps To A Well Optimized Website - Step 4: Content Optimization
Welcome to part four in this search engine positioning series. Last week we discussed the importance of the structure of your website and the best practices for creating an easily spidered and easily read site.
How To Really SEO Your Site
Search engine optimization is one of most popular online marketing tool for any website. With more websites coming online every day the competition gets larger, so you have to make sure you can out SEO them before they out do you.
Optimizing For Visitors Not Search Engines
Most people feel that optimizing is to target the search engines alone. In my opinion, this is not the only case.
Google Local Search And The Impact On Natural Optimization
With the advent of Google Local, a service that helps Web users find local businesses by typing in a search term and a city name, many questions arise concerning its impact on Natural Optimization.Google Local tracks down local stores and businesses by searching billions of pages across the Web, and then cross-checking these findings with Yellow Pages information to locate the local resources Web users wish to access.
How to Boost Your Traffic and Profits with Content!
Are you aware of how vitally important and valuable CONTENT is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available.Following is a list of 5 key ways that content can help build your traffic, subscribers, and customers starting today!.
Google Love - Five Top Tips To Make Google Love Your Site
1. Google love .
Determining the Value of Your SEO Service
Every once in a while--and probably more often than we should--we find ourselves reviewing our SEO pricing models. Pricing SEO has always been a real sticking point for me because there is no one-size-fits-all pricing metric.
SEO -- Tips to Optimize Your Webpage to Compete for a High Ranking
Search engine optimization (SEO) is very important to websites. If you rank high in search engines, your website are shown to a huge number of target users.
Google Page Rank - Important Or Just Another Number?
In my last newsletter I wrote about how your websites Alexa rating is not actually that important to the success of your online business. In this issue, I want to look at another popular statistic - Google Page Rank - and ask a similar question - is it that important?First a quick overview as to what the Google Page Rank actually is.
A Simple 4 Step Approach To Have Google Crawl Your Site Today Guaranteed!
Extra, Extra Google Now Gives you feedback. By Creating a Google Sitemap using free online tools you can get Google to crawl your site within 24 Hours.
Local Search Optimization - A Guide to Getting Started
While searching the web these days, it's hard not to notice all those little Local tabs sprouting up in the vicinity of the search field on virtually every major search engine. Within the past year, the race has been to integrate a plethora of advanced features into local search capabilities.
Google has an Achilles Heal - Will Their Competitors Notice?
Even though Google Revenues continue to soar, the hidden problem that may stifle growth and may even allow Yahoo or MSN to overtake the paid search market in the future lies in two critical phrases: Customer Support, and Customer TrainingApproximately 40% of the small businesses we have surveyed have tried Adwords in the past and failed, and some of them have tried multiple times. In some markets the percentage is closer to 60%.
How to Protect Your Search Engine Placement by Keeping Up-to-date on Industry Changes
There's no denying it: Search engines are a dominating force on the Internet, with millions of people going online to search on their topics of interest every single day.In fact, it was revealed at a recent industry conference that in June of 2005 alone, 10.
Google Slavery...Old Habits Die Hard
For the first few months after Yahoo decided to go their own way with natural search (and MSN decided to get serious about the search business), the search results provided by those two could only be described as bizarre. Enough time has now passed that the dust has somewhat settled and there are three main (from a traffic standpoint) sites for quality natural searches.
Do Not Drop Your Web Site Off the Search Engine Cliff
If you've been feeling like Tom Cruise climbing up the side of some remote jagged mountain in the blazing hot sun and concerned you're facing "mission impossible", chances are you own a web site.Adding to the intense thrill of web site ownership are keyword comparisons and bidding for good keyword positions in search engines.
Is This A "DMOZ Killer" In The Making?
Is building a Human-Edited Fully "Democratic" Search Directory Possible?The independent creators of the non-profit "BuildtheHive" (www.BuildtheHive.
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