|SEO is Search Engine Optimization|
How to Choose Keywords to Theme Your Pages and Boost Your Traffic
One of the most frequent questions I get asked is in the choice of keywords for a new site, specifically secondary keywords.. These are the words or phrases that you use when writing your content to help theme the page so that the search engines know what your page is about. These secondary keywords also help to bring in more traffic, because they add more depth to your page, meaning that your page is found for a lot more phrases than just the primary phrase you page is built around.
Let's look at an example.
Suppose you were building a niche site on hemorrhoids.
One of your main pages is likely to be about treating hemorrhoids. Let's use "hemorrhoid treatment" as our primary keyword phrase for this page (it has high searches, but also high competition, so secondaries are going to be working hard to get this page ranking high for related phrases).
So how do you find secondary keywords for use on this page? Surely there cant be many possible secondaries?
Well, you have a few options for finding secondaries. There is a paid service called Thememaster which a lot of marketers use for this purpose (search Google for this one if you are interested - I have not used it, so cannot recommend it). However, my own favourite method is using Keyword Results Analyzer. If you own it, you have all you need to find those secondaries.
I carried out research at Wordtracker for this niche, and imported them into KRA. One of the strengths of KRA is the filtering and reporting features. To find secondary keywords, I simply filter the phrases that contain the word "treat". This will pull out all phrases containing treat, treatment etc. Since all phrases in my database are related to hemorrhoids, all phrases returned will be related to treating this condition.
KRA gives me 61 phrases that are searched for at the search engines related to hemorrhoid treatment. Now the difficulty is not how to find secondaries, it is how to choose from 61 related phrases (which is obviously too many for a single page).
Here are the 61 phrases:
Alternative Treatments Hemorrhoids
If you used all of these phrases as they are, you would not only have a very large page, but you would have a very high density of certain words like treatment, treating. We obviously have to be very careful about not using a word too many times, so one of the useful features built into KRA is its unique keyword list report. This report shows you all of the unique words that make up a set of phrases. Here are the unique words that make up the above phrases:
What this list gives you is a set of keywords that you can use in your content where they make sense. By adding these words to your page, you can theme your page so that it matches lots of frequently searched for phrases.
For example, if you used these words:
on your page, you would have the chance to rank in Google for "treat hemorrhoids", "treating hemorrhoids", "hemorrhoid treatment" & "hemorrhoid treatments".
By also using Mispelled variations of hemorrhoids highlighted in this list:
together with the above treatment words, you can expect to be found for search phrases containing every combination of the mispellings when searched with a treatment phrase. That's 48 different search phrases that your page could be found for.
Now, the above example is one I don't necessarily recommend you follow, since all those mispellings may make your page read very badly. But you get the idea.
Perhaps a better use of this type of unique keyword list would be to target the treatment/cure style keywords.
This would not look unnatural:
Add these into your content, together with a couple of alternative spellings, and you can have a page that can potentially rank well for large numbers of hemorrhoid treatment related phrases.
Imagine if you were a search engines, and after analysing your page for theme, you found the above words (and one or two spellings of hemorrhoid).
Would you have any difficulty deciding which theme the page was about?
For a free Wordtracker Tutorial (and several other free reports), sign up for Andy's free ezSEO Newsletter. No BS advice and tips for affiliate markete
- âÎÊµÔé§ - Thailand Web Hosting Business
- SEO Thailand
- Domain Names
- Web Hosting
- Software News
- Website Directory
- ¿ÔÅìÁ focus
- ¿ÔÅìÁ¡Ñ¹ÃÍÂ focus
A Classified Way To Drive Business To Your Web Site
There are more than 105 million of them in the United States. Worldwide, there could be at least 250 million of them.
All about SEO or SFO?
First let's start with definitions:SEO: Search Engine Optimization, SFO: Search Friendly Optimization.These two things are what most webmasters have trouble balancing.
New Free Online Tool for Keyword Research
I came across a new website the other day and was quite pleasantly surprised.Basically this is another really great way to get targeted keywords for your website.
Google vs. Yahoo -- How To Rank High On Each One
Google likes incoming links, especially links from high-ranking, on-topic pages that include keywords in the link text. Google doesn't like over-optimized, high keyword densities and over use of keywords in headings, etc.
Link Exchange Tips, No Tricks
Use text links, avoid image links. Anyhow, if you have used image links, then always make sure to put your keywords in the alt tags.
Search Engine Essentials
What are Search Engines?There are numerous different search engines, and all are essentially huge databases containing information about web pages from the internet. A web-based user interface then allows the user to search the contents of this database.
Companies Cash In on Your Search Engine Ignorance
This article will cause many companies to stir, but it's about time someone started speaking against these services.It really angers me when I see the numerous services that boast they will increase your traffic by submitting your web site to umpteen different search engines.
Learn about the Google Search Engine Tools
Think you know everything about searching with Google? Think again. Believe it or not, there are many tools and features available on Google that can be useful for marketing research as well as wasting time.
Five Short Quick Tips on Web Page Titles
By Catherine FranzSearch engine spiders read and record page titles first. Here are five tips on how you can get the search engine spiders to read your titles and use them in their optimization process:1.
Developing A List Of Keywords For Marketing
Keywords aren't just some words that allow search engines, like Google, to find your web site. They are also key elements for creating attractive language to use in your marketing or advertising material.
How To Make Your Website More Successful? (Part II)
In part I of our series of how to make your website more successful we already showed you some important tricks to build a more successful website. This time we are going to expand the scope a little to further improve your website and to make it work harder for you on the Internet.
Reciprocal Linking Scams, What to Look for and How to Avoid Them
Reciprocal linking scams have increased immensely during the past year. Initially we thought that this problem only related to gambling and casino related websites but an audit of our commercial link partners suggests that it is a serious problem within the broader online community.
Link Popularity: Why Its The Best Investment You Can Do For Your Business
More and more search engines rank your web pages based on the number of links that point to your web site (link popularity). Google uses link popularity as its most important factor in ranking sites.
Search Engine Robots - How They Work, What They Do (Part II)
If your site isn't found in the search engines, it is probably because the robots couldn't deal with it. It could be something as simple as not being able to find the site, or it may be more complicated issues involving the robot's not being able to crawl the site or figure out what your pages are all about.
Internet 2005: The Ten Billions Pages Search Engines
To see each and every page during 10 seconds would take 694 days 24/24. The leading search engines fight to be the first that oversteps this level.
The Two Most Important Things You Must Do For Google Top Ranking
Attaining a top ranking in Goggle or any other major search engine nowadays is a herculean task indeed. But webmasters are archieving this enviable position continuously.
Top Ten Listing? Hmmmmmmmm
This is my question..
8 Essential SEO techniques
1) Title Tag - The title tag is the most powerful on-site SEO technique you have, so use it creatively! What you place in the title tag should only be one thing, the exact keyword you used for the web page that you are trying to optimize. Every single web page should have it's own title tag.
Niche Marketing - Why Keyword Research Come First
A good portion of my business involves spending hours and hours using incredibly powerful but difficult to master software to uncover thousands of the exact, targeted keyword phrases people in any given niche market are typing into the search engines.When people new to the internet discover what I do and see the huge lists of keyword phrases and search data I uncover and compile, they often ask me what the heck it is used for.
The Smart Way To Get Listed On Google!
So you want to get listed on Google? And you want a GOOD listing on Google? "But my website is not popular and is too new to be noticed by Google," you say?Well, I have a solution to your problem.There are couple ways to get listed on Google.
|Home | Site Map | Thai Hosting | Website Directory|
|© 2007 ThaiIRC.in.th|